"With emphasis on both teaching and research, Wright State University is a perfect match for my academic professional goals. Wright State offers a vibrant environment for new research ideas, as well as the opportunity to teach state-of-the-art marketing concepts. As a new assistant professor of marketing, I strongly believe that I can contribute to the success of the Marketing Department."
Kunal already has a strong start toward making a major impact in the research community. Kunal has published his work in journals such as Journal of Advertising, Journal of Product and Brand Management, Industrial Marketing Management, and Business Horizons. Kunal teaches courses in marketing research and advertising strategy, and is launching a new course on social media and word-of-mouth marketing.
Kunal holds a Ph.D. in marketing from the Isenberg School of Management at University of Massachusetts – Amherst. His research interests includes B2B advertising, humor and violence in advertising, and social media marketing communications. He holds a polymer science engineering degree from Pune University, India and has earned his MBA in marketing from Zarb School of Business at Hofstra University, NY. Kunal also has several years of business experience in business-to-business marketing.